I approached Jim Sherraden, the man who saved Nashville’s Hatch Show Print, with some trepidation. I felt guilty. In the late 80s, having discovered the wonderful world of Show Prints (posters, often printed on card, that would be nailed to telegraph poles, placed in barbershop windows, pinned to noticeboards) I’d decided to get some printed for a 12-inch single cover. I’d seen some of the famous Hatch prints (Elvis and Hank) but had thought they were no longer a going concern. The only contact I could find for a Poster Shop was in a magazine article about Tribune Show Print, of Earl Park, Indiana. So I wrote them, and they sent me a set of forms to fill in. I sent them back with an International Money Order and waited. Three weeks later, a package of 25 posters arrived, on the “Rainbow” card that I’d requested, a favorite of mine from a Mighty Clouds of Joy poster that was on a wall at Muscle Shoals Sound.
Our single didn’t sell, but about six months later, Tom Petty’s Full Moon Fever came out with a faux version that just leaves you thinking, Why not go the whole hog and get the real thing?
Jim saved a great American institution, coining the phrase Preservation Through Production. He writes excellent lyrics to songs by Jonas Feld, a Norwegian national treasure (and at various times musical partner to Eric Anderson and Rick Danko). He signed my loved copy (rather brilliantly, as he spoke to me, telling me not to feel guilty, Tribune were great and still going strong) of the book about Hatch that came out a bunch of years ago. He told my mother a funny story about Levon Helm, and kissed her on both cheeks, making her, and my, evening. A hero.
The exhibition is on for another twelve days, and the wall of posters is something to see.